![]() ![]() Sales reps could have personalized attention for high intent, automation for low-intent prospects. Prioritize and personalize based on intent.Reps could easily find the high, medium and low intent prospects. The solution? We built Cadence Playbooks. We wanted to help sales reps see where prospects are in their buying journey, automatically move prospects from one cadence to another based on intent, and execute precisely those activities which take each prospect towards a meeting. The problem? You burn your prospect list faster. The usual sales outreach process goes like this: Build a list of prospects, add them to a sales cadence and start executing various activities (emails, calls, LinkedIn, SMS, etc) in the cadence.īut there’s a serious problem with the approach – sales reps are “blindly following up” with all the prospects using the same set of activities dictated by the cadence. Execute Intelligent Sales Outreach With Playbooks The result was a good number of high-impact product releases that we are proud of. Their continuous feedback, support, and love pushed us further than we’ve ever gone before. Keeping them excited, and helping them book more meetings is what keeps us going.Īs the end of the most resilient year of the decade, 2021, draws near, we celebrate some of the most memorable ‘Aha!’ moments we built for our customers. We are constantly building features that make our customers go, ‘Aha!’. What Walt Disney said decades ago is brought alive every day through our work ethos. Do it so well that when people see you do it, they will want to come back and see you do it again, and they will want to bring others and show them how well you do what you do.” "It might somehow evaluate the event, ‘deciding’ whether it is significant and therefore worthy of preservation.“Whatever you do, do it well. "Our results demonstrate, for the first time, that the amygdala is important for creating long-term memories – not only when the information learned is explicitly emotional, but also when there is a sudden reorganization of information in our brain, for example, involving a sudden shift in perception," said Ludmer. Yet, not only was the amygdala lighting up in the fMRI, the team found that its activity was actually predictive of the subject’s ability to identify the degraded image long after that moment of induced insight in which it was first recognized. were hardly the sort to elicit an emotional response. But the images used in the experiment - hot-air balloons, dogs, people looking through binoculars, etc. Though it has recently been found to play a role in the consolidation of certain memories, studies have implied that it does so by attaching special weight to emotion-laden events. ![]() The amygdala is more famously known as the seat of emotion in the brain. When the scientists looked at the fMRI results, they were surprised to find that among the areas that lit up in the scans – those known to be involved in object recognition, for instance – was the amygdala. All in all, about half of all the learned "insights" seemed to be consolidated in the subjects' memories. The team found that some of the memories disappeared over time, but the ones that made it past a week were likely to remain. And, in a later repeat session, they were given only the camouflaged images (together with some they hadn’t seen before) to identify. Investigators challenged subjects' memory of the insightful moment by asking participants to repeat the exercise with dozens of different images. The "Aha" moment occurred when their perceptions suddenly changed - just as a flash of insight instantly shifts our worldview. But after the camouflage was switched with the original, unaltered picture for a second, the subjects experienced an "Aha!" moment - the image now popped out clearly even in the degraded image. When volunteers first looked at the images, they experienced difficulty in identifying photos. ![]()
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